Broccoli is the original superfood. It’s full of potassium and folate, along with vitamins A, B6 and C. It’s also proven to combat cancer: it contains sulforaphane which fights colon, prostate, breast cancer and more. And at 5 grams of fiber per cup, you’ll stay fuller, longer.

Broccoli often reminds us of little trees, but it’s their florets that matter most. Proper harvest calls for picking broccoli before its flowers bloom.

Handling Tips

When shopping, choose firm and compact green stalks with dark bluish-green crowns. Once home, refrigerate broccoli up to five days. Wait to rinse broccoli until you use it and always reheat cooked broccoli before eating. Remember that boiling water is bad news for broccoli: it can actually reduce its nutrients. Try steaming or blanching it instead.

Rinse Before using
Store at 34-38° F

Growing & Availability

Salinas, CA Year-round
Yerington, NV July-October
Yuma, AZ December-March